SOWTH Conference Branding & Design
3-Day Conference at the Georgia World Congress Center | ~700 Attendees
84+ cohesive print, digital, and motion assets produced to unify messaging and drive engagement
Challenge: Create a unified visual identity for multiple channels, including print, social, and digital, while adhering to brand standards and accommodating local adaptations.
Role & Solution:
Oversaw asset production across print, digital, and social
Managed vendors and collaborated with cross-functional teams
Maintained brand consistency across all touch-points
Deliverables:
Branding
Print banners & signage
Social media graphics